The Cleveland Browns did not waste time addressing the fallout from a major organizational decision. Shortly after moving on from Kevin Stefanski, owner Jimmy Haslam stepped forward with a blunt assessment of where things went wrong and why change was necessary.
Haslam did not attempt to soften the moment. Instead, he took direct responsibility for the state of the franchise and made it clear that the status quo was no longer acceptable.
“Ownership takes full responsibility for where we are. To win 8 games in two years is horrible. It’s totally unacceptable. It’s not gonna continue,” Haslam said.
"Ownership takes full responsibility for where we are. To win 8 games in two years is horrible. It's totally unacceptable. It's not gonna continue., Jimmy Haslam said. pic.twitter.com/55E2u01qqL
— BrownsNation.com (@BrownsNationcom) January 5, 2026
For years, fans have waited to hear accountability expressed like this from the top of the organization. Haslam’s comments leave little room for interpretation. The decision to fire Stefanski was not reactionary. It was rooted in results and a belief that the current direction was no longer viable.
Eight wins over two seasons tells the story.
Despite early optimism, playoff appearances earlier in Stefanski’s tenure, and a pair of Coach of the Year awards, the Browns stalled. Discipline issues persisted. Offensive inconsistency became routine. Close games slipped away. At some point, ownership decided that patience had run out.
The next head coach will inherit a team with elite talent at key positions, including Myles Garrett and the young Browns’ defense. But they will also inherit expectations that are now clearly stated.
Eight wins in two years is not acceptable.
Haslam made that clear to fans. He made it clear to the locker room. And he will make it clear to anyone who may be considering the head coaching job.
This franchise is done settling.
Now comes the hard part. Backing up those words with the right hire and a clear vision forward.
NEXT: Browns Owner Releases Statement After Firing Kevin Stefanski